Google has officially confirmed that its June 2025 core update is now in the process of being rolled out across search results. This latest algorithm update is expected to bring noticeable changes to search rankings and visibility for a wide range of websites.
Rollout Timeline
The rollout of the June 2025 core update began on June 30, 2025 , and is anticipated to take up to three weeks to complete. During this time, changes may be observed gradually rather than all at once, as Google typically phases in major updates across different regions and languages.
What to Expect
As with previous core updates, some level of ranking volatility should be expected throughout the rollout period. Websites may experience fluctuations in their search engine rankings, which could result in either improved or reduced visibility in organic search results.
It’s important for SEO professionals, webmasters, and digital marketers to monitor their analytics closely during this time to identify any significant shifts in traffic or keyword performance.
How to Prepare
While Google does not release specific details about the nature of each core update, it consistently emphasizes the importance of delivering high-quality, user-focused content . Maintaining strong technical SEO practices, ensuring fast page load times, and providing a positive user experience remain key best practices.
As the update progresses, staying informed and adapting strategies accordingly can help mitigate any negative impacts and support long-term search performance.