Recent data from the BrightEdge Enterprise SEO platform highlights emerging trends in traffic referrals from AI search and chatbot platforms. The findings spotlight a clear dominance of desktop-originated visits compared to mobile, with Google Search being the notable exception. Desktop Leads AI Traffic BrightEdge’s analysis shows that most website traffic generated by AI tools such…
Greg Boser, a seasoned search marketing expert with decades of experience, recently took to social media to debunk myths surrounding SEO in the age of generative AI. His commentary was in response to misleading narratives that claim traditional SEO is outdated and that a new strategy—often dubbed “GEO” (Generative Engine Optimization)—is now essential for success….
Google has released new documentation to help websites that have been mistakenly filtered by its SafeSearch system. SafeSearch is designed to block explicit content from appearing in search results, but sometimes it can incorrectly flag non-explicit sites. If your site has been affected, Google outlines three main steps to address the issue: 1. Check if…
New findings from ZipTie highlight a significant blind spot in Google Search Console (GSC) : nearly half of all search queries driving traffic to websites are not being reported. The research, led by Tomasz Rudzki, co-founder of ZipTie, shows that GSC fails to capture many conversational queries , especially those phrased like natural language questions….
A newly published patent from Google highlights how artificial intelligence (AI) assistants can leverage real-world contextual signals to generate more personalized, engaging responses. The patent outlines how these systems move beyond traditional keyword-based approaches by incorporating at least five key contextual factors into their decision-making process. The patent is titled “Using Large Language Model(s) In…